Corporate Certificate List

Explore our certificates below to learn more or view all individual courses.

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Marketing

Data-Driven Marketing (LSMC10)
Course List:
  • Measuring Customer Preferences
  • Analyzing Segmentation and Targeting
  • Using Data for Positioning Brands
  • Predicting and Managing Customers’ Lifetime Value
  • Market Response Modeling
Hospitality Marketing (SHAC18)
Course List:
  • Marketing Fundamentals for the Hospitality Industry
  • Conducting Effective Hospitality Marketing Research
  • The Hospitality Marketing Mix: Product and Price
  • The Hospitality Marketing Mix: Place and Promotion
  • Marketing the Hospitality Brand through New Media: Social, Mobile & Search
  • Hospitality Customer Engagement through New Media Marketing
Marketing Strategy (MKTC02)
Course List:
  • Essentials of Marketing Strategy
  • Applied Marketing Strategy and Decision-Making Tools
  • Marketing Research and Analysis
  • Creating and Communicating the Value of Your Brand
  • Introducing New Products: Successes and Failures
  • Distribution Strategy and International Marketing
  • Social and New Media Marketing
New Media Marketing for the Hospitality Professional (SHAC17)
Course List:
  • Marketing Fundamentals for the Hospitality Industry
  • Pricing Strategy and Distribution Channels in Hotel Revenue Management
  • Search Engines and Online Selling: Stimulating Incremental Demand
  • Marketing the Hospitality Brand through New Media: Social, Mobile & Search
  • Hospitality Customer Engagement through New Media Marketing

Finance and Managerial Accounting

Financial Management (HAMEC02)
Course List:
  • Mastering the Time Value of Money
  • Making Capital Investment Decisions
  • Risk and Return: How to Identify, Measure, and Incorporate Into Capital Budgeting Decisions
  • Raising Capital: The Process, the Players, and Strategic Considerations
  • Understanding Financial Statements
  • Using Ratio Analysis to Evaluate Financial Performance
Measuring and Improving Business Performance (LSMC06)
Course List:
  • Choosing the Right Performance Measures for Your Organization
  • Aligning Performance Measures with Business Strategy
  • Measuring and Motivating Performance
  • Measuring and Improving Margins
  • Managing Business Capacity with Activity-Based Costing
  • Measuring and Improving Efficiency

Healthcare

Executive Leadership for Healthcare Professionals (SLNC03)
Course List:
  • Strategic Decision Making
  • Leading Organizational Change
  • Choosing the Right Performance Measures for Your Organization
  • Strategic Planning for Healthcare Organizations
  • Revising and Implementing Your Strategic Plan
Healthcare Facilities Planning and Design: Focus on Facility Planning (SLNC01b)
Course List:
  • Transformational Excellence: Change Leadership in Healthcare
  • Strategic Planning for Healthcare Organizations
  • Revising and Implementing Your Strategic Plan
  • Planning and Designing a Healing Environment
  • Basic Tools for Facility Planning
  • Practice Based Research
Healthcare Facilities Planning and Design: Focus on Project Leadership (SLNC01a)
Course List:
  • Transformational Excellence: Change Leadership in Healthcare
  • Strategic Planning for Healthcare Organizations
  • Revising and Implementing Your Strategic Plan
  • Planning and Designing a Healing Environment
  • Practice Based Research
  • Introduction to Project Leadership
Healthcare Leadership: Focus on Change Leadership (SLNC02b)
Course List:
  • Transformational Excellence: Change Leadership in Healthcare
  • Strategic Planning for Healthcare Organizations
  • Revising and Implementing Your Strategic Plan
  • Leading Strategic Change Initiatives
  • Coaching Skills for Leaders
  • Strategic Decision Making
  • Leading for Creativity and Innovation
  • Negotiation Skills
  • Leading Organizational Change
  • Navigating Power Relationships
Healthcare Leadership: Focus on Facilities Design (SLNC02a)
Course List:
  • Transformational Excellence: Change Leadership in Healthcare
  • Strategic Planning for Healthcare Organizations
  • Revising and Implementing Your Strategic Plan
  • Leading Strategic Change Initiatives
  • Coaching Skills for Leaders
  • Strategic Decision Making
  • Leading for Creativity and Innovation
  • Choosing the Right Performance Measures for Your Organization
  • Planning and Designing a Healing Environment
  • Basic Tools for Facility Planning

Hospitality and Foodservice Management

Advanced Hospitality Revenue Management: Pricing and Demand Strategies (SHAC16)
Course List:
  • Price and Inventory Controls
  • Price Sensitivity and Pricing Decisions
  • Segmentation and Price Optimization
  • Displacement and Negotiated Pricing
  • Search Engines and Online Selling: Stimulating Incremental Demand
Foodservice Management (SHAC12)
Course List:
  • Meeting the Challenges of Foodservice Management
  • Foodservice Management: Marketing, Service, and HR Systems
  • Foodservice Management: Menu Planning and Marketing, and Merchandising Strategies
  • Foodservice Management: Control Systems and Related Systems
  • Introduction to Restaurant Revenue Management
Hospitality Management: Focus on Financial Management (SHAC20c)
Course List:
  • Becoming a Powerful Leader
  • Building High-Performing Teams
  • Understanding Financial Statements
  • Marketing Fundamentals for the Hospitality Industry
  • Mastering the Time Value of Money
  • Using Ratio Analysis to Evaluate Financial Performance
Hospitality Management: Focus on Foodservice Management (SHAC20d)
Course List:
  • Becoming a Powerful Leader
  • Building High-Performing Teams
  • Understanding Financial Statements
  • Marketing Fundamentals for the Hospitality Industry
  • Meeting the Challenges of Foodservice Management
  • Foodservice Management: Menu Planning and Marketing, and Merchandising Strategies
Hospitality Management: Focus on Marketing (SHAC20a)
Course List:
  • Becoming a Powerful Leader
  • Building High-Performing Teams
  • Understanding Financial Statements
  • Marketing Fundamentals for the Hospitality Industry
  • The Hospitality Marketing Mix: Product and Price
  • The Hospitality Marketing Mix: Place and Promotion
Hospitality Management: Focus on Revenue Management (SHAC20b)
Course List:
  • Becoming a Powerful Leader
  • Building High-Performing Teams
  • Understanding Financial Statements
  • Marketing Fundamentals for the Hospitality Industry
  • Introduction to Hotel Revenue Management
  • Forecasting and Availability Controls in Hotel Revenue Management
Hospitality Marketing (SHAC18)
Course List:
  • Marketing Fundamentals for the Hospitality Industry
  • Conducting Effective Hospitality Marketing Research
  • The Hospitality Marketing Mix: Product and Price
  • The Hospitality Marketing Mix: Place and Promotion
  • Marketing the Hospitality Brand through New Media: Social, Mobile & Search
  • Hospitality Customer Engagement through New Media Marketing
Hotel Real Estate Investments and Asset Management (SHAC6)
Course List:
  • Financial Analysis of Hotel Investments
  • Control of Hotel Real Estate
  • Valuing Hotel Investments Through Effective Forecasting
  • Valuing Hotel Intellectual Property and Structuring the Capital Stack
  • Developing an Asset Management Strategy
  • Achieving Hotel Asset Management Objectives
Hotel Revenue Management (SHAC4)
Course List:
  • Introduction to Hotel Revenue Management
  • Forecasting and Availability Controls in Hotel Revenue Management
  • Pricing Strategy and Distribution Channels in Hotel Revenue Management
  • Overbooking Practices in Hotel Revenue Management
  • Non-Traditional Applications of Hotel Revenue Management
Master Certificate in Hospitality Management: Focus on Foodservice Management (SHAMC06a)
Course List:
  • Becoming a Powerful Leader
  • Building High-Performing Teams
  • Understanding Financial Statements
  • Using Ratio Analysis to Evaluate Financial Performance
  • Marketing Fundamentals for the Hospitality Industry
  • Conducting Effective Hospitality Marketing Research
  • Meeting the Challenges of Foodservice Management
  • Foodservice Management: Marketing, Service, and HR Systems
  • Introduction to Restaurant Revenue Management
  • Managing Revenue with Service Cycle
  • Introduction to Hotel Revenue Management
  • Forecasting and Availability Controls in Hotel Revenue Management
  • Marketing the Hospitality Brand through New Media: Social, Mobile & Search
  • Hospitality Customer Engagement through New Media Marketing
  • Foodservice Management: Menu Planning and Marketing, and Merchandising Strategies
  • Foodservice Management: Control Systems and Related Systems
Master Certificate in Hospitality Management: Focus on Hotel Revenue Management (SHAMC06c)
Course List:
  • Becoming a Powerful Leader
  • Building High-Performing Teams
  • Understanding Financial Statements
  • Using Ratio Analysis to Evaluate Financial Performance
  • Marketing Fundamentals for the Hospitality Industry
  • Conducting Effective Hospitality Marketing Research
  • Meeting the Challenges of Foodservice Management
  • Foodservice Management: Marketing, Service, and HR Systems
  • Introduction to Restaurant Revenue Management
  • Managing Revenue with Service Cycle
  • Introduction to Hotel Revenue Management
  • Forecasting and Availability Controls in Hotel Revenue Management
  • Marketing the Hospitality Brand through New Media: Social, Mobile & Search
  • Hospitality Customer Engagement through New Media Marketing
  • Pricing Strategy and Distribution Channels in Hotel Revenue Management
  • Overbooking Practices in Hotel Revenue Management
  • Non-Traditional Applications of Hotel Revenue Management
Master Certificate in Hospitality Management: Focus on Marketing (SHAMC06d)
Course List:
  • Becoming a Powerful Leader
  • Building High-Performing Teams
  • Understanding Financial Statements
  • Using Ratio Analysis to Evaluate Financial Performance
  • Marketing Fundamentals for the Hospitality Industry
  • Conducting Effective Hospitality Marketing Research
  • Meeting the Challenges of Foodservice Management
  • Foodservice Management: Marketing, Service, and HR Systems
  • Introduction to Restaurant Revenue Management
  • Managing Revenue with Service Cycle
  • Introduction to Hotel Revenue Management
  • Forecasting and Availability Controls in Hotel Revenue Management
  • Marketing the Hospitality Brand through New Media: Social, Mobile & Search
  • Hospitality Customer Engagement through New Media Marketing
  • The Hospitality Marketing Mix: Product and Price
  • The Hospitality Marketing Mix: Place and Promotion
Master Certificate in Hospitality Management: Focus on Restaurant Revenue Management (SHAMC06b)
Course List:
  • Becoming a Powerful Leader
  • Building High-Performing Teams
  • Understanding Financial Statements
  • Using Ratio Analysis to Evaluate Financial Performance
  • Marketing Fundamentals for the Hospitality Industry
  • Conducting Effective Hospitality Marketing Research
  • Meeting the Challenges of Foodservice Management
  • Foodservice Management: Marketing, Service, and HR Systems
  • Introduction to Restaurant Revenue Management
  • Managing Revenue with Service Cycle
  • Introduction to Hotel Revenue Management
  • Forecasting and Availability Controls in Hotel Revenue Management
  • Marketing the Hospitality Brand through New Media: Social, Mobile & Search
  • Hospitality Customer Engagement through New Media Marketing
  • Managing Revenue with Table Mix
  • Managing Revenue with Pricing
Master Certificate in Revenue Management: Focus on Financial Management (SHAMC05c)
Course List:
  • Introduction to Hotel Revenue Management
  • Forecasting and Availability Controls in Hotel Revenue Management
  • Pricing Strategy and Distribution Channels in Hotel Revenue Management
  • Overbooking Practices in Hotel Revenue Management
  • Non-Traditional Applications of Hotel Revenue Management
  • Price and Inventory Controls
  • Price Sensitivity and Pricing Decisions
  • Segmentation and Price Optimization
  • Displacement and Negotiated Pricing
  • Search Engines and Online Selling: Stimulating Incremental Demand
  • Understanding Financial Statements
  • Using Ratio Analysis to Evaluate Financial Performance
  • Marketing the Hospitality Brand through New Media: Social, Mobile & Search
  • Hospitality Customer Engagement through New Media Marketing
  • Mastering the Time Value of Money
  • Making Capital Investment Decisions
  • Risk and Return: How to Identify, Measure, and Incorporate Into Capital Budgeting Decisions
  • Raising Capital: The Process, the Players, and Strategic Considerations
Master Certificate in Revenue Management: Focus on Hospitality Marketing (SHAMC05b)
Course List:
  • Introduction to Hotel Revenue Management
  • Forecasting and Availability Controls in Hotel Revenue Management
  • Pricing Strategy and Distribution Channels in Hotel Revenue Management
  • Overbooking Practices in Hotel Revenue Management
  • Non-Traditional Applications of Hotel Revenue Management
  • Price and Inventory Controls
  • Price Sensitivity and Pricing Decisions
  • Segmentation and Price Optimization
  • Displacement and Negotiated Pricing
  • Search Engines and Online Selling: Stimulating Incremental Demand
  • Understanding Financial Statements
  • Using Ratio Analysis to Evaluate Financial Performance
  • Marketing the Hospitality Brand through New Media: Social, Mobile & Search
  • Hospitality Customer Engagement through New Media Marketing
  • Marketing Fundamentals for the Hospitality Industry
  • Conducting Effective Hospitality Marketing Research
  • The Hospitality Marketing Mix: Product and Price
  • The Hospitality Marketing Mix: Place and Promotion
Master Certificate in Revenue Management: Focus on Restaurant Revenue Management (SHAMC05a)
Course List:
  • Introduction to Hotel Revenue Management
  • Forecasting and Availability Controls in Hotel Revenue Management
  • Pricing Strategy and Distribution Channels in Hotel Revenue Management
  • Overbooking Practices in Hotel Revenue Management
  • Non-Traditional Applications of Hotel Revenue Management
  • Price and Inventory Controls
  • Price Sensitivity and Pricing Decisions
  • Segmentation and Price Optimization
  • Displacement and Negotiated Pricing
  • Search Engines and Online Selling: Stimulating Incremental Demand
  • Understanding Financial Statements
  • Using Ratio Analysis to Evaluate Financial Performance
  • Marketing the Hospitality Brand through New Media: Social, Mobile & Search
  • Hospitality Customer Engagement through New Media Marketing
  • Introduction to Restaurant Revenue Management
  • Managing Revenue with Service Cycle
  • Managing Revenue with Table Mix
  • Managing Revenue with Pricing
New Media Marketing for the Hospitality Professional (SHAC17)
Course List:
  • Marketing Fundamentals for the Hospitality Industry
  • Pricing Strategy and Distribution Channels in Hotel Revenue Management
  • Search Engines and Online Selling: Stimulating Incremental Demand
  • Marketing the Hospitality Brand through New Media: Social, Mobile & Search
  • Hospitality Customer Engagement through New Media Marketing
Restaurant Revenue Management (SHAC11)
Course List:
  • Meeting the Challenges of Foodservice Management
  • Introduction to Restaurant Revenue Management
  • Managing Revenue with Service Cycle
  • Managing Revenue with Table Mix
  • Managing Revenue with Pricing
Strategic Leadership for the Hospitality Professional: Focus on Financial Risk and Return (SHAC19a)
Course List:
  • Competitive Advantage and Profitability
  • Risk and Return: How to Identify, Measure, and Incorporate Into Capital Budgeting Decisions
  • Raising Capital: The Process, the Players, and Strategic Considerations
  • Strategic Hospitality Management I: Formulating Strategy
  • Strategic Hospitality Management II: Creating Value
  • Strategic Hospitality Management III: Implementing Strategy
Strategic Leadership for the Hospitality Professional: Focus on Hotel Real Estate Investments (SHAC19e)
Course List:
  • Competitive Advantage and Profitability
  • Financial Analysis of Hotel Investments
  • Control of Hotel Real Estate
  • Strategic Hospitality Management I: Formulating Strategy
  • Strategic Hospitality Management II: Creating Value
  • Strategic Hospitality Management III: Implementing Strategy
Strategic Leadership for the Hospitality Professional: Focus on Strategy (SHAC19f)
Course List:
  • Competitive Advantage and Profitability
  • Strategic Hospitality Management I: Formulating Strategy
  • Strategic Hospitality Management II: Creating Value
  • Strategic Hospitality Management III: Implementing Strategy
  • Leading for Creativity and Innovation
  • Leading Strategic Change Initiatives

Human Resources

Compensation Studies (ILRHRC10)
Course List:
  • Total Rewards Compensation
  • Measuring and Compensating for Performance
  • Attracting and Retaining Talent with Performance Pay
  • Assessing the Financial, Strategic, and People-Related Return on Pay for Performance
Human Resources Essentials (ILRHRC09)
Course List:
  • Aligning Employee Performance with Organizational Goals
  • Countering Bias in the Workplace
  • Fostering a Coaching Culture
  • Interpersonal Communication Skills
  • Effective Hiring and Interviewing
  • Addressing Workplace Behavior Issues
Human Resources Management (ILRHRC08)
Course List:
  • Aligning Employee Performance with Organizational Goals
  • Total Rewards Compensation
  • Navigating Labor Relations
  • Facilitating Staffing Decisions
  • Driving Engagement
  • Employee Training and Development
  • Countering Bias in the Workplace
  • Fostering a Coaching Culture
  • Consulting Skills for Internal HR
Social Media in HR: From Policy to Practice (ILRHRC07)
Course List:
  • Designing and Implementing Effective Social Media Policy
  • Finding and Managing Talent Through Social Media
  • Creating and Sustaining Remote-Work Programs
Strategic Human Resources Leadership (ILRASHRC1)
Course List:
  • Human Resources Leadership
  • Aligning HR Strategy with Organizational Strategy
  • Diversity and Inclusion in Practice
  • Getting Results through Talent Management
  • HR Analytics for Business Decisions
  • Strategic Engagement

Leadership and Strategic Management

Business Strategy: Achieving Competitive Advantage (LSMC07)
Course List:
  • Competitive Advantage and Profitability
  • Strategic Positioning in Markets
  • The Strategy of Mergers and Acquisitions
  • Managing Supply Chain Threats and Opportunities
  • The Application of Game Theory to Business Strategy
  • Strategic and Tactical Pricing
Change Leadership (LSMC13)
Course List:
  • Leading Strategic Change Initiatives
  • Leading for Creativity and Innovation
  • Negotiation Skills
  • Leading Organizational Change
  • Navigating Power Relationships
Executive Leadership (LSMC11)
Course List:
  • Strategic Decision Making
  • Leading Strategic Change Initiatives
  • Leading Collaborative Teams
  • Leading for Creativity and Innovation
  • Negotiation Skills
  • Leading Organizational Change
  • Quality and Service Excellence
  • Leading Across Cultures
Executive Leadership for Healthcare Professionals (SLNC03)
Course List:
  • Strategic Decision Making
  • Leading Organizational Change
  • Choosing the Right Performance Measures for Your Organization
  • Strategic Planning for Healthcare Organizations
  • Revising and Implementing Your Strategic Plan
Healthcare Leadership: Focus on Change Leadership (SLNC02b)
Course List:
  • Transformational Excellence: Change Leadership in Healthcare
  • Strategic Planning for Healthcare Organizations
  • Revising and Implementing Your Strategic Plan
  • Leading Strategic Change Initiatives
  • Coaching Skills for Leaders
  • Strategic Decision Making
  • Leading for Creativity and Innovation
  • Negotiation Skills
  • Leading Organizational Change
  • Navigating Power Relationships
Healthcare Leadership: Focus on Facilities Design (SLNC02a)
Course List:
  • Transformational Excellence: Change Leadership in Healthcare
  • Strategic Planning for Healthcare Organizations
  • Revising and Implementing Your Strategic Plan
  • Leading Strategic Change Initiatives
  • Coaching Skills for Leaders
  • Strategic Decision Making
  • Leading for Creativity and Innovation
  • Choosing the Right Performance Measures for Your Organization
  • Planning and Designing a Healing Environment
  • Basic Tools for Facility Planning
Leadership (LSMC12)
Course List:
  • Strategic Decision Making
  • Coaching Skills for Leaders
  • Leading Collaborative Teams
  • Leading with Credibility
  • Leading for Creativity and Innovation
  • Planning and Delivering Effective Presentations
Leadership Essentials (ILRMEC1)
Course List:
  • Becoming a Powerful Leader
  • Building High-Performing Teams
  • Interpersonal Communication Skills
  • Managing Team Performance
  • Managing Time and Priorities
  • Effective Hiring and Interviewing
  • Addressing Workplace Behavior Issues
Measuring and Improving Business Performance (LSMC06)
Course List:
  • Choosing the Right Performance Measures for Your Organization
  • Aligning Performance Measures with Business Strategy
  • Measuring and Motivating Performance
  • Measuring and Improving Margins
  • Managing Business Capacity with Activity-Based Costing
  • Measuring and Improving Efficiency
Strategic Human Resources Leadership (ILRASHRC1)
Course List:
  • Human Resources Leadership
  • Aligning HR Strategy with Organizational Strategy
  • Diversity and Inclusion in Practice
  • Getting Results through Talent Management
  • HR Analytics for Business Decisions
  • Strategic Engagement
Strategic Leadership for the Hospitality Professional: Focus on Financial Risk and Return (SHAC19a)
Course List:
  • Competitive Advantage and Profitability
  • Risk and Return: How to Identify, Measure, and Incorporate Into Capital Budgeting Decisions
  • Raising Capital: The Process, the Players, and Strategic Considerations
  • Strategic Hospitality Management I: Formulating Strategy
  • Strategic Hospitality Management II: Creating Value
  • Strategic Hospitality Management III: Implementing Strategy
Strategic Leadership for the Hospitality Professional: Focus on Hotel Real Estate Investments (SHAC19e)
Course List:
  • Competitive Advantage and Profitability
  • Financial Analysis of Hotel Investments
  • Control of Hotel Real Estate
  • Strategic Hospitality Management I: Formulating Strategy
  • Strategic Hospitality Management II: Creating Value
  • Strategic Hospitality Management III: Implementing Strategy
Strategic Leadership for the Hospitality Professional: Focus on Strategy (SHAC19f)
Course List:
  • Competitive Advantage and Profitability
  • Strategic Hospitality Management I: Formulating Strategy
  • Strategic Hospitality Management II: Creating Value
  • Strategic Hospitality Management III: Implementing Strategy
  • Leading for Creativity and Innovation
  • Leading Strategic Change Initiatives
Women in Leadership (DYSC01)
Course List:
  • Women in Leadership: Navigating The Double Bind
  • Women in Leadership: Negotiation Skills
  • Women in Leadership: Using Emotional Intelligence to Drive Results
  • Women in Leadership: Giving and Receiving Feedback
  • Women in Leadership: Outsmart the Work-Life Balance

Sales Leadership

Sales Growth (LSMSGC01)
Course List:
  • Discovering Sales Growth Opportunities
  • Getting the Most From Your Sales Efforts
  • Winning With Your Key Accounts
  • Sales Negotiation to Maximize Value
  • Managing Sales Performance for Growth

Project Leadership and Systems Design

Customer-Focused Product and Service Design (CESC1)
Course List:
  • Getting Started on Product and Service Design
  • Targeting Product and Service Designs to Customers’ Needs
  • Exploring the Design Space and Optimizing the Design
  • Thinking Through the Structure of System Design
  • Ensuring the Success of Product and Service Design
  • Executing and Improving System Design
Master Certificate in Systems Design and Project Leadership (CEMC01)
Course List:
  • Introduction to Project Leadership
  • Project Teams: Mining Collective Intelligence
  • Dealing with Difference
  • Earned Value Management
  • Influence Without Authority
  • Conflict Resolution
  • Getting Started on Product and Service Design
  • Targeting Product and Service Designs to Customers’ Needs
  • Exploring the Design Space and Optimizing the Design
  • Thinking Through the Structure of System Design
  • Ensuring the Success of Product and Service Design
  • Executing and Improving System Design
Project Leadership (PLC1)
Course List:
  • Introduction to Project Leadership
  • Project Teams: Mining Collective Intelligence
  • Dealing with Difference
  • Earned Value Management
  • Influence Without Authority
  • Conflict Resolution