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Foodservice Management Systems: Operations

Course ID: SHA08
Assess the effectiveness of food-service systems and improve profitability. Evaluate menu layout, design, trends, and pricing strategies and how your menu fits with organizational objectives.

Description

This program examines the systems approach to foodservice management, specifically as it relates to the menu planning, purchasing, receiving, storage, production, control and management, and marketing and merchandising systems.

In this program you will learn to identify the function and components of several foodservice systems, and to assess their effectiveness. Areas covered include menu-planning and menu-pricing systems, where you will have the opportunity to evaluate menu layout, design, and current menu trends, and how to match your menu pricing strategy to specific objectives.

In examining other systems, you will learn how to select suppliers, identify receiving pitfalls, standardize methods for food preparation and presentation, and maximize your advertising and promotion mix.

Who Should Take This Course?

Foodservice professionals from hotels, chain and independent restaurants, and other hospitality outlets looking to increase profits and advance their careers.

Certificate Information

This course can be applied toward the following certificates:
 

• Master Certificate in Foodservice Management
• Certificate in Foodservice Management

Course Format

All eCornell courses are delivered online and are self-paced. An eCornell instructor leads the online discussions, grades any course projects, and is available to answer specific questions about the course content.

This course contains the following modules:

• Menu Planning Systems
  • Overview of foodservice systems
  • Menu planning and menu design
  • Pricing strategies
• Purchasing, Receiving, Storage, and Production Systems
  • Purchasing system: functions and specifications
  • Purchasing system: buying methods and selection of suppliers
  • Receiving system
  • Storage and issuing system
  • Production system
• Control and Management Systems
  • Control system
  • Management system
  • Leasing vs. operating
  • Management tools for financial analysis
• Marketing and Merchandising Systems
  • Functions of the marketing system
  • Designing promotional strategies
  • Checklist for effective advertising
  • Advertising strategies
  • Competitive analysis

Benefits to the Learner

After completing this course, participants will be able to:

• Identify the function and components, and assess the effectiveness of the following:
  • Menu planning system
  • Purchasing system
  • Receiving system
  • Storage system
  • Production system
    Control system
  • Management system
  • Marketing and merchandising strategies for a restaurant

Authoring Faculty

Stephen A. Mutkoski, Ph.D., Professor

Sponsoring School

Cornell University's School of Hotel Administration

Total Learning Time

Approximately twelve to fifteen hours over a period of four weeks.

Enrollment

Price: $1145.00
To register, click 'Add to Cart' at right, or contact an Enrollment Counselor at info@ecornell.com or 1-866-326-7635 (+1-607-330-3200 from outside the United States).

Certificate programs are eligible for eCornell Payment Plans. Discounts are available for military personnel, veterans, and Cornell University Alumni. eCornell programs are not eligible for financial aid or federal Pell Grants. Contact an enrollment counselor for more information. April 28, 2010
June 23, 2010
August 18, 2010

Click 'Add to Cart' to see available dates beyond August 18, 2010.

You May Be Interested In...

Students who purchased this course also purchased:
 

• Developing and Implementing a Strategy for Restaurant Revenue Management
• Developing a Baseline for Restaurant Revenue Management
• Foodservice Management Systems: Issues and Concepts

ACE CREDIT Recommendation

This course contributes to an eCornell Certificate Program that has been recommended for college credit by the American Council on Education's College Credit Recommendation Service (CREDIT). Please refer to the Certificate information page for additional details.

Technical Requirements

With all eCornell courses, access is easy. Participants only need a computer and an Internet connection. To view specific technology requirements, visit our Technology Requirements page.

 
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