COVID-19 presents challenges of historic proportions for the hotel industry. Yet the post-COVID environment may offer new opportunities for hotel industry professionals and investors to navigate.
Building on the coursework in the online Hotel Real Estate certificate program, this advanced live course is designed to help owners, operators, and lenders optimize real estate and intellectual property returns from individual assets while recognizing their place in a larger real estate portfolio.
Additionally, it enables these groups to use their interests in hotel real estate to strategically grow their businesses and prosper throughout the market and asset cycle. Participants will use applications from the front lines of real estate investment to examine capital markets, deal structuring, advanced debt and equity financing, and risk analysis. With examples drawn from an extensive range of international experience, this course has broad application across the Americas, Europe, Asia, and beyond.
Throughout this intensive program, you will explore the complexities of hotel real estate assets using real examples, case studies, and stories shared by your industry peers. You will have the opportunity to expand your industry network as you engage in robust live conversations with Cornell faculty and classmates to tackle the burning issues you’re facing now.
This 2-week course meets in a live online web-conference format from 9:00am-10:30am EDT Monday, July 27 - Saturday, August 1; and Monday, August 3 - Saturday, August 8.
Professor, The Hotel School, Cornell SC Johnson College of Business
Jan A. deRoos is the HVS Professor of Hotel Finance and Real Estate at the Cornell SC Johnson College of Business. He has devoted his career to teaching and research related to hospitality real estate, with a focus on the valuation, financing, development, and control of lodging, timeshare, and restaurant assets.
DeRoos has developed two online executive education programs for real estate professionals; one with a broad real estate industry perspective and a second that focuses on lodging. He co-developed a free web-based tool, the Hotel Valuation Software, with Stephen Rushmore of HVS International. His book on hotel management agreements, co-authored with the late James Eyster, is the seminal academic publication on the topic.
Prior to joining Cornell, deRoos worked extensively in the hotel industry as a construction and engineering manager.
Lecturer, The Hotel School, Cornell SC Johnson College of Business
Jeanne Varney is a lecturer at the Cornell School of Hotel Administration. She resides in the property development and management department, where she is responsible for the curriculum in Hospitality Facilities Management, Hospitality Asset Management, Sustainable Development, and Introduction to Sustainable Hospitality. In Hospitality Facilities Management, she combines the technical facilities curriculum with a practical management perspective. In Hospitality Asset Management, she examines the broad range of issues faced by hotel ownership groups requiring asset management oversight and analyses, and how to influence results that meet ownership objectives. In Sustainable Development, she leads students through the principles, methodology, and strategic application of green hotel development and practices in an engaged learning environment. In Introduction to Sustainable Hospitality Principles, she guides students through the implementation of tactical green principles, policies and practices.
Outside Cornell, Varney is a principal with Olive Hospitality Consulting, where she provides practical sustainability solutions to businesses looking to improve the “triple bottom line” for their organizations. She has more than 20 years of real estate, operations, and sustainable hospitality experience. Prior to establishing Olive Hospitality Consulting, Varney was vice president of asset management at Host Hotels and Resorts, administering the full range of ownership responsibilities, including operational and capital expenditure budgeting, ongoing operational reviews, and long-term strategic planning for the properties. Varney previously held positions with Marriott International Corporate Headquarters and Horwath Landauer Hospitality Consulting, as well as positions with the Ritz-Carlton Hotel Company and Four Seasons Hotels and Resorts.
Outside her professional duties, Varney is an international past president for NEWH, Inc. and is a founding member of the NEWH Sustainability Committee. She is also a member of U.S. Green Building Council, Sustainable Hospitality Council, Cornell Real Estate Council, and Cornell Hotel Society. Varney holds an MBA from the George Washington University and a BS degree in hotel administration from Cornell University.