The best leaders are inspirational and transformative. They motivate, inspire, and empower rather than simply dictating or directing those around them. Leaders need to garner specific results that often require sustainable behavioral changes for both individuals and groups. To get these results, you need to both influence and motivate the people around you.
Many people view influence and motivation as one and the same, but they are not, and it is important to be able to use them separately or together. Influence involves having an impact on other people's actions, thoughts, attitudes, beliefs, or emotions, while motivation is about getting people to change and sustain that change after they have been influenced. In this course, Professor Erica Dawson, Ph.D., the Nancy and Bob Selander Director of Engineering Leadership Programs at Cornell University, will help you expand your repertoire of tools and techniques for influencing and motivating others, ultimately leading to the desired and sustainable behavioral changes you want to see.
WHAT YOU'LL LEARN
Determine a desired change and why it is needed
Choose an effective approach to influence
Create and deliver persuasive messaging
Support specific change by shaping environmental and situational factors
Professor of Practice and Director of Engineering Leadership Programs, Cornell University
Erica is a Cornellian (’03 PhD, Social Psychology). She was Assistant Professor of Management and Organizations at Yale University before returning to Ithaca to create and direct the Engineering Leadership Program in 2012. Erica teaches and consults worldwide on judgment and decision-making, negotiation, leadership, and coaching.
She has worked with groups as diverse as German engineers, Tibetan monks, female pharmaceutical scientists, and American sixth-graders. Her current research interests focus on individual psychological phenomena and leadership dynamics in high-risk occupations and sports.