eCornellCornell

Marketing Strategy

WATCH Doug Stayman on the Marketing Strategy Certificate

A certificate in Marketing Strategy from Cornell University is ideal for working professionals with limited time to pursue an advanced degree, but a strong desire to move ahead. The MBA-level content in this program provides a foundation in key marketing concepts and practice applying these using today’s modern marketing toolkit.

The Marketing Strategy certificate puts you on track to:

  • Earn an Ivy League credential: Gain recognition for your commitment to professional development.
  • Accelerate your career: Build a solid foundation in marketing strategy and research; branding; market segmentation, pricing, and positioning; distribution strategies; and new media tools.
  • Expand your network: Connect with global professionals for new insights and opportunities.
  • Start where you are: Apply your work experience to learning new skills, 100% online and on your terms.

Who Should Enroll in the Marketing Strategy Certificate Program?

This certificate program is designed for professionals seeking to increase their marketing skill set and augment their existing knowledge with Ivy League marketing strategy to get ahead without pressing pause.