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eCornell's greatest resource is its people. With strong and experienced leadership and world-renowned content authors that are experts in their fields, our multi-talented staff creates top, online programs that reap results. Our team of seasoned professionals understands how to combine both learning and technology to deliver state-of-the-art professional education programs.

The eCornell Management Team

Chris Proulx
Chief Executive Officer

Maureen Updike
VP, Human Resources and Administration

Ross Pearo
VP, Product Development and Marketing

David Shoemaker
VP, Learning Solutions


PROFILES

Chris Proulx
Chief Executive Officer

Chris Proulx

Chris Proulx is the Chief Executive Officer of eCornell. He was appointed CEO in October, 2004 after serving six months as Chief Operating Officer and two years as Director of Program Management. As CEO, Mr. Proulx is responsible for setting the strategic direction of eCornell, identifying growth potential in online education for eCornell, and collaborating with the senior leadership of the University and its faculty to strengthen and seek creative opportunities for our partnership.

Previously, as Director of Program Management, Mr. Proulx was responsible for identifying potential new products, and working directly with the faculty and administration of the Schools and Colleges of Cornell University to produce and deliver our online programs. In addition, he directed eCornell's project teams in their working relationship with the faculty to ensure that our programs deliver on the promise of the Cornell faculty's content.

Prior to joining eCornell he founded his own consulting practice, The Open Road, which specialized in strategic consulting, product development, interface design, and rapid prototyping of web-based learning and performance support systems. He worked with a diverse set of global organizations with end-users on four continents.

Also, as Director of Projects for Knowledge Impact of Wayland, Massachusetts, he managed the development of new tools enabling Fortune 500 companies to deliver online learning and performance support in the areas of information systems training, business process improvement, and cultural and organizational change. Mr. Proulx has managed large global training projects for organizations in diverse industries such as Citibank, TravelersGroup, Xerox, Marriott Corporation, and Goldman Sachs.

Mr. Proulx presents at many education and corporate learning industry events, is a member of the American Society for Training and Development, and is active in both community and environmental issues which includes serving on the Board of Directors of the Finger Lakes Land Trust.

Mr. Proulx's background is in the hospitality industry where he was an operations manager and training resource for Discovery Zone, Inc. and ARAMARK Corporation. He holds a Bachelor of Science from Cornell University.

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Maureen Updike
Vice President, Human Resources and Administration

Maureen Updike

Ms. Updike joined eCornell after 32 years at Cornell University, where she held several diverse and highly responsible management positions.

These included Assistant Director of Cornell Dining (a multi-million dollar operation with a primary focus on customer service, financial accountability and collaborative management), and Senior Administrator in the Office of the Senior Vice President.

Here, she was instrumental in developing and implementing the University's Academic Leadership Series Forum and managed many university-wide strategic initiatives. As Senior Administrator for Academic Programs and University-wide Projects, she coordinated academic program reviews, Dean and faculty searches, the organizational review of the Biological Sciences, the task force on the Social Sciences, and the Provost's Committee on the development of an undergraduate Business program.

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Ross Pearo
Vice President, Product Development and Marketing

Ross Pearo

Mr. Pearo is responsible for the product development, marketing, and sales functions at eCornell. He is charged with setting the strategic direction and implementation of eCornell's new product development initiatives, business-to-business and direct-to-consumer sales operations, and the company's marketing activities. His primary responsibilities include working with Colleges and faculty at Cornell University on new product development; overseeing teams of product development, sales, and customer support professionals; and managing eCornell's marketing programs, which include traditional and online advertising, client implementations and orientations, event planning, and course promotions.

Prior to joining eCornell in 2003, Mr. Pearo was Manager of Interactive Marketing for Continental Airlines in Houston, Texas. At Continental he was responsible for all of Continental's outbound email programs and was the marketing manager for the continental.com website. Mr. Pearo has also held positions in marketing and business development for Ashford.com, a leading online retailer of jewelry and luxury items.

Mr. Pearo holds a Bachelor of Business Administration degree from Wilfrid Laurier University in Waterloo, Ontario and a Master of Business Administration degree from Rice University in Houston, Texas.

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David Shoemaker
Vice President, Learning Solutions and Innovation.

David Shoemaker

As eCornell's vice president of learning solutions, David Shoemaker provides intellectual leadership in the definition of authentic, engaging, pedagogically sound online learning experiences to serve a variety of audiences and their executive-education and professional- development needs. He collaborates with eCornell's learning designers and other members of the course-development team to ensure the pedagogic integrity of Cornell University curricula in its translation from the classroom to the online environment and works with eCornell's corporate clients to craft learning solutions to meet their training and development needs. He is also responsible for evolving eCornell's learning model to incorporate the latest advances in learning theory, technologies, and tools.

Dr. Shoemaker is a frequent presenter at conferences both in the U.S. and abroad. Most recently, he presented at Learning 2006 in Orlando, Florida; at e-Learn 2006 in Honolulu, Hawaii, at e-Learning DevCon 2006 in Salt Lake City, Utah; at the CLO Spring 2006 Symposium; and at the 44th EUHOFA International World Congress in Santiago de Compostela, Spain. In addition, Dr. Shoemaker has published articles about e-learning in several professional journals including CEO Today, Learning Circuits, and e-Learning News.

Dr. Shoemaker received his Ph.D. in Dramatic Art from the University of California, Berkeley.

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