In today’s decentralized markets, hotel revenue management is increasingly vital. Hotels can increase revenue by balancing demand, reservation scheduling, and variable pricing: selling the right room to the right person at the right time for the right price. But to use these tools effectively, you need a systematic, coordinated hotel revenue- management strategy.
This certificate consists of five, two-week courses. The program provides you with in-depth hotel revenue-management training in the most critical revenue-management techniques and strategies. Courses focus on several key ways to maximize revenue: forecasting and availability controls, pricing and distribution channel management, overbooking and group management, and non-traditional revenue management applications. This program was developed by hotel revenue management expert and pioneer Sheryl Kimes, PhD, professor of operations management in the School of Hotel Administration at Cornell University. Professor Kimes’s expertise has guided industry leaders around the world in their fundamental hotel revenue-management strategies.
You can complete all five courses in this program and earn your certificate in as little as three months.